An invitation
to help shape the
future positioning of BBA

For the past 2 years, we’ve been spending time listening; listening to ways that we can deliver better to ensure that the services we provide today, exceed the expectations of our clients and partners.

In fact, in our Christmas message, we told you that over the past two years, we have invested significant leadership, thought, time, resource and care into the transformation of the BBA. Our two objectives were:

  • to become a client/market/industry-focused business and
  • to be a systems-driven organisation, delivering high-quality services to agreed deadlines, time and time again.

Our priorities and our programme of work were based on feedback from clients, partners, data user and industry stakeholders. This help was invaluable, and we continue to benefit from your input and support.

As we look towards 2022 and beyond, we turn our attention forwards and start to look at how our market expects the BBA to be going forwards; the role we play, the influence we hold, the services we deliver.

Our value, our mission, our goal.

We’ve kicked off a number of activities that will enable us to do that; with your help of course.

We are running a number of internal and external focus groups relating to new avenues of product development, and taking opportunities to meet with industry to discuss critical issues that remain challenging to them.

Running in parallel to that is an industry survey that will help to shape the BBA brand narrative for the future; specifically looking at areas where you feel we could do more, what you feel is most valuable to your business, and the role you see us playing as we continue to evolve for a more digital, client-centric environment.

To share your thoughts on the above, we’d be thankful if you could complete our 11-question survey and help us in this process.