Bringing new products to market is exciting, and having the reassurance that your product is of a high quality, performs as is expected, and is measured against safety standards and regulations is vital to seeing it succeed. But product testing can deliver more than compliance; it can support the innovation process and help your growth ambitions.
Topics covered in the discussion:
- How does product testing support a robust NPD/Innovation process?
- How does product testing help a business mitigate risk?
- How does product testing help you bring a new or altered product to market?
- How can product testing support consistency of quality and safety in the global supply chain?
- How can product testing encourage us to think more sustainably?
- What sort of specialist product testing does the BBA offer?
A huge thank you to our panellists:
- Guy Asch –Test Programme Director – BBA
- Host – Shumaila Yousuf – Market Researcher – BBA